Customer evaluation fresh food assortment in supermarkets Netherlands 2020, by chain

Published by
D. Tighe,
Dec 16, 2021
This statistic displays the customer evaluation of the fresh food assortment in supermarkets in the Netherlands in 2020, by supermarket chain. Customers of the German budget supermarket Lidl evaluated the fresh food assortment with a 7.6 on a scale from one to ten, the highest rating of any supermarket in 2020.

Leading produce supermarkets in the Netherlands 2020

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Sources

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Release date

September 2020

Region

Netherlands

Survey time period

2020

Special properties

supermarket customers

Method of interview

Panel survey

Supplementary notes

This report examines the customer appreciation and performance of supermarkets in fresh produce, bread and meat, which together make up approximately 27.5 percent of the total supermarket turnover. Customers rate supermarkets with marks from one to ten (with 10 being the best grade) on several subjects: attractive offers, low prices, quality or freshness, amount of choice, presentation and personnel expertise.

The source does not specify the number of respondents or the exact date of the survey.

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Albert HeijnSupermarkets in the United Kingdom (UK)Supermarkets in the NetherlandsLidl customers in GermanyHypermarkets and supermarkets in France
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