Private label awareness of millennials on food products in the U.S. 2020

How aware would you say you are of store brands and who makes/produces what you buy?

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Release date

2021

Region

United States

Survey time period

2020

Number of respondents

1,839 respondents

Age group

20-29 years

Special properties

Millennials (931 women, 908 men)

Supplementary notes

The survey panel weights 15 percent of the total U.S. population.

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