Facebook: most popular beauty brands 2016, by video views

Published by Statista Research Department, Sep 29, 2016
This statistic presents the global beauty brands ranked by total Facebook video views as of July 2016. During the survey period, it was found that personal care brand Olay had approximately 221.8 million video views on Facebook.

Global beauty brands ranked by total Facebook video views as of July 2016 (in millions)

CharacteristicNumber of video views in millions
Olay 221.8
Chanel 84.5
Benefit Cosmetics 61.8
Head & Shoulders 46.2
HUGO BOSS 28.6
Gucci 25.6
Burberry 25.5
Dior 24.6
Aussie 14.9
OGX Beauty 14.5
Showing entries 1 to 10 (10 entries in total)
Created with Highcharts 7.2.2Number of video views in millions221.8221.884.584.561.861.846.246.228.628.625.625.625.525.524.624.614.914.914.514.5OlayChanelBenefit CosmeticsHead & ShouldersHUGO BOSSGucciBurberryDiorAussieOGX Beauty
020406080100120140160180200220240260

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Release date

September 2016

Region

Worldwide

Survey time period

July 2016

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