This statistic presents the frequency of visual content access prior to purchase according to a survey of consumers in the United States. During the September 2016 survey period, 40 percent of respondents stated that they always viewed visual content such as photos or videos before buying.
How often do consumers seek out visual content prior to purchase?
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
PowerReviews. (September 28, 2016). How often do consumers seek out visual content prior to purchase? [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/623678/visual-content-access-prior-to-purchase-usa/
PowerReviews. "How often do consumers seek out visual content prior to purchase?." Chart. September 28, 2016. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/623678/visual-content-access-prior-to-purchase-usa/
PowerReviews. (2016). How often do consumers seek out visual content prior to purchase?. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/623678/visual-content-access-prior-to-purchase-usa/
PowerReviews. "How Often Do Consumers Seek out Visual Content Prior to Purchase?." Statista, Statista Inc., 28 Sep 2016, https://www.statista.com/statistics/623678/visual-content-access-prior-to-purchase-usa/
PowerReviews, How often do consumers seek out visual content prior to purchase? Statista, https://www.statista.com/statistics/623678/visual-content-access-prior-to-purchase-usa/ (last visited November 21, 2024)
How often do consumers seek out visual content prior to purchase? [Graph], PowerReviews, September 28, 2016. [Online]. Available: https://www.statista.com/statistics/623678/visual-content-access-prior-to-purchase-usa/
