In the six months prior to December 2023, direct visits via desktop to amazon.com amounted to 6.1 billion. Organic search was also a relevant source of traffic as it generated nearly two billion visits over the same time period. Furthermore, social networks contributed with roughly 371 million visits.
Number of visits to amazon.com worldwide from July 2023 to December 2023, by source
(in million visits)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
SimilarWeb. (January 1, 2024). Number of visits to amazon.com worldwide from July 2023 to December 2023, by source (in million visits) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/623555/distribution-of-amazon-traffic-by-source/
SimilarWeb. "Number of visits to amazon.com worldwide from July 2023 to December 2023, by source (in million visits)." Chart. January 1, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/623555/distribution-of-amazon-traffic-by-source/
SimilarWeb. (2024). Number of visits to amazon.com worldwide from July 2023 to December 2023, by source (in million visits). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/623555/distribution-of-amazon-traffic-by-source/
SimilarWeb. "Number of Visits to Amazon.Com Worldwide from July 2023 to December 2023, by Source (in Million Visits)." Statista, Statista Inc., 1 Jan 2024, https://www.statista.com/statistics/623555/distribution-of-amazon-traffic-by-source/
SimilarWeb, Number of visits to amazon.com worldwide from July 2023 to December 2023, by source (in million visits) Statista, https://www.statista.com/statistics/623555/distribution-of-amazon-traffic-by-source/ (last visited December 21, 2024)
Number of visits to amazon.com worldwide from July 2023 to December 2023, by source (in million visits) [Graph], SimilarWeb, January 1, 2024. [Online]. Available: https://www.statista.com/statistics/623555/distribution-of-amazon-traffic-by-source/