Important factors U.S. consumers consider when purchasing energy drinks 2016

Published by Statista Research Department, Sep 27, 2016
This statistic shows price and brand preferences U.S. consumers consider when purchasing energy drinks in 2016. During the survey, 16 percent of the respondents answered that the price is a more important factor they consider when purchasing energy drinks.

Price vs. brand: factors U.S. consumers consider when purchasing energy drinks in 2016

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Source

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Release date

September 2016

Region

United States

Survey time period

August 31, 2016 to September 11, 2016

Number of respondents

1,491 respondents

Age group

18 to 69 years

Special properties

Consume energy drinks at least every few months

Method of interview

Online survey

Supplementary notes

Margin of error +/- 2.6 percent
The original question was phrased as follows: What is most important when purchasing energy drinks: the price or the brand?

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Other statistics that may interest you Energy drinks in the United States (Statista Survey)

Consumption frequency

5

Modes of consumption

3

Time preference for consumption

4

Brand preference

3

Reasons for consumption

3

Purchase channels

3

Consumer attitudes

8

Further related statistics

19

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Topics

Energy drinks in the United KingdomNon-alcoholic beverages and soft drinks in the United States Non-alcoholic beverages worldwideNon-alcoholic beverages and soft drinks in the United KingdomCarbonated soft drinks in the United Kingdom
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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