Leading search engines in Italy 2018-2024, by market share

Published by Statista Research Department, Apr 30, 2024

From January 2018 to March 2024, Google was by far the most used search engine in Italy, reaching 94.88 percent in March 2024. Bing was second most, with a market share of approximately 3.24 percent in the same month.

Market share of the leading search engines in Italy from January 2018 to March 2024

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Release date

April 2024

Region

Italy

Survey time period

January 2018 to March 2024

Special properties

includes all devices; data is based on StatCounter tracking environment; wider industry metrics may vary and regional data should be approached with caution

Supplementary notes

The source does not specify the date of publication. The release date given is the date of access.

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