This timeline shows data on Sears Holdings' advertising cost in the fiscal years 2013 to 2017. In its fiscal year 2017 (ending in February 2018), the company invested 415 million U.S. dollars in advertising.
Sears Holdings' advertising cost worldwide in the fiscal years 2013 to 2017
(in billion U.S. dollars)
Sears Holdings fiscal years:
FY 2013: February 3, 2013 to February 1, 2014,
FY 2014: February 2, 2014 to January 31, 2015,
FY 2015: February 1, 2015 to January 30, 2016,
FY 2016: January 31, 2016 to January 28, 2017,
FY 2017: January 29, 2017 to February 3, 2018
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Sears Holdings. (March 23, 2018). Sears Holdings' advertising cost worldwide in the fiscal years 2013 to 2017 (in billion U.S. dollars) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/622038/sears-ad-spend/
Sears Holdings. "Sears Holdings' advertising cost worldwide in the fiscal years 2013 to 2017 (in billion U.S. dollars)." Chart. March 23, 2018. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/622038/sears-ad-spend/
Sears Holdings. (2018). Sears Holdings' advertising cost worldwide in the fiscal years 2013 to 2017 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/622038/sears-ad-spend/
Sears Holdings. "Sears Holdings' Advertising Cost Worldwide in The Fiscal Years 2013 to 2017 (in Billion U.S. Dollars)." Statista, Statista Inc., 23 Mar 2018, https://www.statista.com/statistics/622038/sears-ad-spend/
Sears Holdings, Sears Holdings' advertising cost worldwide in the fiscal years 2013 to 2017 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/622038/sears-ad-spend/ (last visited November 21, 2024)
Sears Holdings' advertising cost worldwide in the fiscal years 2013 to 2017 (in billion U.S. dollars) [Graph], Sears Holdings, March 23, 2018. [Online]. Available: https://www.statista.com/statistics/622038/sears-ad-spend/
