In Italy, the share held by programmatic advertising out of the digital advertising market grew from 15 percent in 2017 to 26 percent in 2019. In particular, the biggest value growth was reported between 2018 and 2019.
Market value share of the programmatic advertising out of the digital advertising market in Italy from 2017 to 2019
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Osservatori Digital Innovation. (August 7, 2020). Market value share of the programmatic advertising out of the digital advertising market in Italy from 2017 to 2019 [Graph]. In Statista. Retrieved December 03, 2024, from https://www.statista.com/statistics/619887/digital-programmatic-advertising-market-by-type-italy/
Osservatori Digital Innovation. "Market value share of the programmatic advertising out of the digital advertising market in Italy from 2017 to 2019." Chart. August 7, 2020. Statista. Accessed December 03, 2024. https://www.statista.com/statistics/619887/digital-programmatic-advertising-market-by-type-italy/
Osservatori Digital Innovation. (2020). Market value share of the programmatic advertising out of the digital advertising market in Italy from 2017 to 2019. Statista. Statista Inc.. Accessed: December 03, 2024. https://www.statista.com/statistics/619887/digital-programmatic-advertising-market-by-type-italy/
Osservatori Digital Innovation. "Market Value Share of The Programmatic Advertising out of The Digital Advertising Market in Italy from 2017 to 2019." Statista, Statista Inc., 7 Aug 2020, https://www.statista.com/statistics/619887/digital-programmatic-advertising-market-by-type-italy/
Osservatori Digital Innovation, Market value share of the programmatic advertising out of the digital advertising market in Italy from 2017 to 2019 Statista, https://www.statista.com/statistics/619887/digital-programmatic-advertising-market-by-type-italy/ (last visited December 03, 2024)
Market value share of the programmatic advertising out of the digital advertising market in Italy from 2017 to 2019 [Graph], Osservatori Digital Innovation, August 7, 2020. [Online]. Available: https://www.statista.com/statistics/619887/digital-programmatic-advertising-market-by-type-italy/
