The statistic shows the market share of programmatic advertising in Italy as of end of 2015, by the different media sectors. As of the survey period, the programmatic advertising had the highest impact on the TV sector (48 percent).
Market share of programmatic advertising in Italy as of end of 2015, by media sector
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Osservatori Digital Innovation. (April 21, 2016). Market share of programmatic advertising in Italy as of end of 2015, by media sector [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/619882/programmatic-advertising-market-share-italy-media-sector/
Osservatori Digital Innovation. "Market share of programmatic advertising in Italy as of end of 2015, by media sector." Chart. April 21, 2016. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/619882/programmatic-advertising-market-share-italy-media-sector/
Osservatori Digital Innovation. (2016). Market share of programmatic advertising in Italy as of end of 2015, by media sector. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/619882/programmatic-advertising-market-share-italy-media-sector/
Osservatori Digital Innovation. "Market Share of Programmatic Advertising in Italy as of End of 2015, by Media Sector." Statista, Statista Inc., 21 Apr 2016, https://www.statista.com/statistics/619882/programmatic-advertising-market-share-italy-media-sector/
Osservatori Digital Innovation, Market share of programmatic advertising in Italy as of end of 2015, by media sector Statista, https://www.statista.com/statistics/619882/programmatic-advertising-market-share-italy-media-sector/ (last visited November 23, 2024)
Market share of programmatic advertising in Italy as of end of 2015, by media sector [Graph], Osservatori Digital Innovation, April 21, 2016. [Online]. Available: https://www.statista.com/statistics/619882/programmatic-advertising-market-share-italy-media-sector/