Distribution of online sales of cosmetics in Italy 2020, by channel

Published by Statista Research Department, Dec 7, 2022
In 2020, about 66.7 percent of the online sales of cosmetics in Italy were dominated by the e-retail channel. Traditional retailers held 18.2 percent of the share, while private sales account for only 0.7 of the total sales.

Distribution of online sales of cosmetic products in Italy in 2020, by channel

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Release date

March 2021

Region

Italy

Survey time period

2020

Special properties

online buyers of cosmetics products

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