This statistic illustrates how households decided on their home insurance provider in the United Kingdom (UK) as of 2015, for both all households and those households at risk of flooding. It can be seen that 32 percent of at risk households stated that they chose their current provider because they had used the company before.
Thinking about when you most recently changed, renewed or took out home insurance, how did you choose which company to insure with?
* According to the source: 'Note that for this report ‘households’ includes owner occupiers (freeholders and leaseholders) social housing and privately rented tenants.' **At risk households are defined as those addresses that have a medium or high risk of flooding.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Defra. (November 26, 2015). Thinking about when you most recently changed, renewed or took out home insurance, how did you choose which company to insure with? [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/611133/how-households-chose-home-insurer-by-flood-risk-united-kingdom-uk/
Defra. "Thinking about when you most recently changed, renewed or took out home insurance, how did you choose which company to insure with?." Chart. November 26, 2015. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/611133/how-households-chose-home-insurer-by-flood-risk-united-kingdom-uk/
Defra. (2015). Thinking about when you most recently changed, renewed or took out home insurance, how did you choose which company to insure with?. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/611133/how-households-chose-home-insurer-by-flood-risk-united-kingdom-uk/
Defra. "Thinking about When You Most Recently Changed, Renewed or Took out Home Insurance, How Did You Choose Which Company to Insure With?." Statista, Statista Inc., 26 Nov 2015, https://www.statista.com/statistics/611133/how-households-chose-home-insurer-by-flood-risk-united-kingdom-uk/
Defra, Thinking about when you most recently changed, renewed or took out home insurance, how did you choose which company to insure with? Statista, https://www.statista.com/statistics/611133/how-households-chose-home-insurer-by-flood-risk-united-kingdom-uk/ (last visited November 21, 2024)
Thinking about when you most recently changed, renewed or took out home insurance, how did you choose which company to insure with? [Graph], Defra, November 26, 2015. [Online]. Available: https://www.statista.com/statistics/611133/how-households-chose-home-insurer-by-flood-risk-united-kingdom-uk/
