This statistic presents the distribution of app install and mobile web ads impressions on Instagram and Pinterest as of the second quarter of 2016. During the measured period, app install ads accounted for 26 percent of ad impressions on Instagram.
iOS app install and mobile web ads impressions on Instagram and Pinterest as of 2nd quarter 2016
Characteristic
App install
Mobile web
Instagram
26
74
Pinterest
17
83
020406080100
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MarketingCharts. (September 6, 2016). iOS app install and mobile web ads impressions on Instagram and Pinterest as of 2nd quarter 2016 [Graph]. In Statista. Retrieved May 13, 2025, from https://www.statista.com/statistics/610644/app-install-vs-mobile-web-ads-on-instagram-and-pinterest/
MarketingCharts. "iOS app install and mobile web ads impressions on Instagram and Pinterest as of 2nd quarter 2016." Chart. September 6, 2016. Statista. Accessed May 13, 2025. https://www.statista.com/statistics/610644/app-install-vs-mobile-web-ads-on-instagram-and-pinterest/
MarketingCharts. (2016). iOS app install and mobile web ads impressions on Instagram and Pinterest as of 2nd quarter 2016. Statista. Statista Inc.. Accessed: May 13, 2025. https://www.statista.com/statistics/610644/app-install-vs-mobile-web-ads-on-instagram-and-pinterest/
MarketingCharts. "Ios App Install and Mobile Web Ads Impressions on Instagram and Pinterest as of 2nd Quarter 2016." Statista, Statista Inc., 6 Sep 2016, https://www.statista.com/statistics/610644/app-install-vs-mobile-web-ads-on-instagram-and-pinterest/
MarketingCharts, iOS app install and mobile web ads impressions on Instagram and Pinterest as of 2nd quarter 2016 Statista, https://www.statista.com/statistics/610644/app-install-vs-mobile-web-ads-on-instagram-and-pinterest/ (last visited May 13, 2025)
iOS app install and mobile web ads impressions on Instagram and Pinterest as of 2nd quarter 2016 [Graph], MarketingCharts, September 6, 2016. [Online]. Available: https://www.statista.com/statistics/610644/app-install-vs-mobile-web-ads-on-instagram-and-pinterest/
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