U.S. Millennials daily YouTube access rate 2015, by ethnicity

Published by Statista Research Department, Mar 1, 2016
This statistic presents the percentage of Millennials in the United States who use YouTube at least once a day as of June 2015, sorted by ethnicity. During the survey period, 69 percent of African-American Millennials stated that they visited the online platform YouTube on a daily basis.

Percentage of Millennials in the United States who use YouTube at least once a day as of June 2015, by ethnicity

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Source

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Release date

March 2016

Region

United States

Survey time period

June 2015

Number of respondents

1,512 respondents

Age group

18 to 34 years

Method of interview

Online survey

Supplementary notes

Approximately how often do you access/use each of the following online platforms, if at all?

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Overview

4

Platform benchmarks

8

User engagement

5

Video streaming on-demand

6

YouTube

5

Twitch

4

TikTok

5

Spotlight: online video advertising

5

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