This statistic shows the results of a 2014 Popsugar survey among American women asking them about the most effective ways that brands can communicate with them and enhance their happiness. During the survey, 46.9 percent of female respondents said that the most effective way is to offer coupons to try new products.
Women: What are the most effective ways that brands can communicate with you and enhance your happiness with them?
The source phrases the question as follows: "Thinking about the brands that make you happy, what are the most effective ways that brands can communicate with you and enhance your happiness?"
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
PopSugar. (January 31, 2015). Women: What are the most effective ways that brands can communicate with you and enhance your happiness with them? [Graph]. In Statista. Retrieved November 08, 2024, from https://www.statista.com/statistics/609365/brands-ways-to-communicate-with-women-and-enhance-their-happiness-in-us/
PopSugar. "Women: What are the most effective ways that brands can communicate with you and enhance your happiness with them?." Chart. January 31, 2015. Statista. Accessed November 08, 2024. https://www.statista.com/statistics/609365/brands-ways-to-communicate-with-women-and-enhance-their-happiness-in-us/
PopSugar. (2015). Women: What are the most effective ways that brands can communicate with you and enhance your happiness with them?. Statista. Statista Inc.. Accessed: November 08, 2024. https://www.statista.com/statistics/609365/brands-ways-to-communicate-with-women-and-enhance-their-happiness-in-us/
PopSugar. "Women: What Are The Most Effective Ways That Brands Can Communicate with You and Enhance Your Happiness with Them?." Statista, Statista Inc., 31 Jan 2015, https://www.statista.com/statistics/609365/brands-ways-to-communicate-with-women-and-enhance-their-happiness-in-us/
PopSugar, Women: What are the most effective ways that brands can communicate with you and enhance your happiness with them? Statista, https://www.statista.com/statistics/609365/brands-ways-to-communicate-with-women-and-enhance-their-happiness-in-us/ (last visited November 08, 2024)
Women: What are the most effective ways that brands can communicate with you and enhance your happiness with them? [Graph], PopSugar, January 31, 2015. [Online]. Available: https://www.statista.com/statistics/609365/brands-ways-to-communicate-with-women-and-enhance-their-happiness-in-us/