Danish companies concerned about online sales damaging their image 2014

Companies in Denmark concerned about online sales potentially damaging their overall image and trademarks in 2014

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Release date

May 2015

Region

Denmark

Survey time period

January 19 to February 6, 2015

Number of respondents

400 respondents

Special properties

Companies that do not sell online

Method of interview

Telephone interview

Supplementary notes

Original survey question: "If you were to sell your products and/or services online, tell me if each of the following difficulties would be a major problem, a minor problem or not a problem at all for your company?
- There is a risk that online sales would damage the overall image of your company and trademarks"

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