This statistic shows the results of a survey conducted in the first half of 2016 among around 4,000 adult Americans on their preferred big box retailer brand. The results were sorted by ethnicity. During the survey, 34.7 percent of black respondents stated their preferred big box retail brand is Amazon; 42.5 percent of Hispanic respondents said the same.
United States: Brand preferences for big box retailers in 2016, by ethnicity
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The Brand Strength Monitor. (August 15, 2016). United States: Brand preferences for big box retailers in 2016, by ethnicity [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/597936/united-states-brand-preferences-big-box-retailers-by-ethnicity/
The Brand Strength Monitor. "United States: Brand preferences for big box retailers in 2016, by ethnicity." Chart. August 15, 2016. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/597936/united-states-brand-preferences-big-box-retailers-by-ethnicity/
The Brand Strength Monitor. (2016). United States: Brand preferences for big box retailers in 2016, by ethnicity. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/597936/united-states-brand-preferences-big-box-retailers-by-ethnicity/
The Brand Strength Monitor. "United States: Brand Preferences for Big Box Retailers in 2016, by Ethnicity." Statista, Statista Inc., 15 Aug 2016, https://www.statista.com/statistics/597936/united-states-brand-preferences-big-box-retailers-by-ethnicity/
The Brand Strength Monitor, United States: Brand preferences for big box retailers in 2016, by ethnicity Statista, https://www.statista.com/statistics/597936/united-states-brand-preferences-big-box-retailers-by-ethnicity/ (last visited November 21, 2024)
United States: Brand preferences for big box retailers in 2016, by ethnicity [Graph], The Brand Strength Monitor, August 15, 2016. [Online]. Available: https://www.statista.com/statistics/597936/united-states-brand-preferences-big-box-retailers-by-ethnicity/
