As of January 2024, the anime-focused video-on-demand platform Crunchyroll had around 13 million paying subscribers. Subscription numbers have grown rapidly in recent years, with the company managing to nearly triple its number of paying subscribers between mid-2021 and the beginning of 2024.
What is Crunchyroll?
Similar to services like Netflix and Hulu, Crunchyroll provides subscribers with on-demand access to shows and video media through monthly subscriptions. The service also offers cheaper, ad-supported programming. Unlike its competitors, Crunchyroll focuses entirely upon one genre, anime. Its narrow focus ensures that it has an extremely extensive collection of titles that specifically cater to the interests of its customers. This unique product offering has made Crunchyroll of the leading entertainment apps in the United States.
Anime and manga
Anime is a type of cartoon animation series that originated in Japan, which often spawns from Japanese comic books called manga. Extremely popular within Japan, anime has also garnered large followings from around the world and the industry earns millions of dollars in overseas sales each year. With many manga series selling hundreds of millions of copies, the audience for these types of entertainment is huge, highlighting the importance and appeal of services such as Crunchyroll.
Number of Crunchyroll paying subscribers worldwide from 2012 to 2024
(in millions)
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Media Play News. (January 12, 2024). Number of Crunchyroll paying subscribers worldwide from 2012 to 2024 (in millions) [Graph]. In Statista. Retrieved July 03, 2024, from https://www.statista.com/statistics/594952/crunchyroll-users/
Media Play News. "Number of Crunchyroll paying subscribers worldwide from 2012 to 2024 (in millions)." Chart. January 12, 2024. Statista. Accessed July 03, 2024. https://www.statista.com/statistics/594952/crunchyroll-users/
Media Play News. (2024). Number of Crunchyroll paying subscribers worldwide from 2012 to 2024 (in millions). Statista. Statista Inc.. Accessed: July 03, 2024. https://www.statista.com/statistics/594952/crunchyroll-users/
Media Play News. "Number of Crunchyroll Paying Subscribers Worldwide from 2012 to 2024 (in Millions)." Statista, Statista Inc., 12 Jan 2024, https://www.statista.com/statistics/594952/crunchyroll-users/
Media Play News, Number of Crunchyroll paying subscribers worldwide from 2012 to 2024 (in millions) Statista, https://www.statista.com/statistics/594952/crunchyroll-users/ (last visited July 03, 2024)
Number of Crunchyroll paying subscribers worldwide from 2012 to 2024 (in millions) [Graph], Media Play News, January 12, 2024. [Online]. Available: https://www.statista.com/statistics/594952/crunchyroll-users/