During a 2021 survey carried out in Sweden, 15 percent of responding adults (16+) stated they always used an ad blocker while surfing the internet. However, more than a quarter said they never did.
Frequency of ad blocker use in Sweden as of November 2021
Characteristic
Share of respondents
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Lunds universitet. (February 17, 2022). Frequency of ad blocker use in Sweden as of November 2021 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/593723/survey-on-usage-of-ad-blockers-in-sweden/
Lunds universitet. "Frequency of ad blocker use in Sweden as of November 2021." Chart. February 17, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/593723/survey-on-usage-of-ad-blockers-in-sweden/
Lunds universitet. (2022). Frequency of ad blocker use in Sweden as of November 2021. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/593723/survey-on-usage-of-ad-blockers-in-sweden/
Lunds universitet. "Frequency of Ad Blocker Use in Sweden as of November 2021." Statista, Statista Inc., 17 Feb 2022, https://www.statista.com/statistics/593723/survey-on-usage-of-ad-blockers-in-sweden/
Lunds universitet, Frequency of ad blocker use in Sweden as of November 2021 Statista, https://www.statista.com/statistics/593723/survey-on-usage-of-ad-blockers-in-sweden/ (last visited July 22, 2024)
Frequency of ad blocker use in Sweden as of November 2021 [Graph], Lunds universitet, February 17, 2022. [Online]. Available: https://www.statista.com/statistics/593723/survey-on-usage-of-ad-blockers-in-sweden/