The statistic shows the share of Rio 2016 coverage in selected categories in national TV advertising spending in the United States. Between August 5 and 18, 2016, 32 percent of restaurant/quick service restaurant national TV ad spend was invested in ads aired during the Games coverage.
Share of national TV ad spend of selected categories devoted to advertising during Rio 2016 Olympics coverage
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MediaPost. (August 19, 2016). Share of national TV ad spend of selected categories devoted to advertising during Rio 2016 Olympics coverage [Graph]. In Statista. Retrieved November 24, 2024, from https://www.statista.com/statistics/593623/rio-2016-national-tv-ad-spend-usa/
MediaPost. "Share of national TV ad spend of selected categories devoted to advertising during Rio 2016 Olympics coverage." Chart. August 19, 2016. Statista. Accessed November 24, 2024. https://www.statista.com/statistics/593623/rio-2016-national-tv-ad-spend-usa/
MediaPost. (2016). Share of national TV ad spend of selected categories devoted to advertising during Rio 2016 Olympics coverage. Statista. Statista Inc.. Accessed: November 24, 2024. https://www.statista.com/statistics/593623/rio-2016-national-tv-ad-spend-usa/
MediaPost. "Share of National Tv Ad Spend of Selected Categories Devoted to Advertising during Rio 2016 Olympics Coverage." Statista, Statista Inc., 19 Aug 2016, https://www.statista.com/statistics/593623/rio-2016-national-tv-ad-spend-usa/
MediaPost, Share of national TV ad spend of selected categories devoted to advertising during Rio 2016 Olympics coverage Statista, https://www.statista.com/statistics/593623/rio-2016-national-tv-ad-spend-usa/ (last visited November 24, 2024)
Share of national TV ad spend of selected categories devoted to advertising during Rio 2016 Olympics coverage [Graph], MediaPost, August 19, 2016. [Online]. Available: https://www.statista.com/statistics/593623/rio-2016-national-tv-ad-spend-usa/