In 2024, Equinor was the highest-valued Norweigan brand with a brand value of over 178.67 billion Norwegian kroner. Telenor ranked second with a brand value of nearly 34.68 billion Norweigan kroner.
Norway's giant energy company: Equinor
Established in 1972, Equinor is a state-owned energy company based in Stavanger, Norway. As of 2023, the company ranked among the leading oil and gas companies worldwide, with a global revenue of over 113 billion U.S. dollars. In 2022, Equinor's crude oil sales volume stood at 334 million barrels, down from 358 million barrels in 2021.
Norway’s leading telecommunications company
Founded in 1855, Telenor ASA is a majority state-owned telecommunications company based in Fornebu, Norway. The company started its business as a provider of telegraph services and as of 2023, ranked among the leading telecommunications companies worldwide by market capitalization at 15.52 billion U.S. dollars. To maintain this status, the company continues to spend heavily on advertising. In 2022, the Norwegian telecommunications giant spent 146 million euros on global advertising to promote its products and services. The respective figure stood at over 152 million euros in 2021.
Leading Norwegian brands worldwide in 2023, by brand value
(in billion NOK)
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Brand Finance. (August 19, 2024). Leading Norwegian brands worldwide in 2023, by brand value (in billion NOK) [Graph]. In Statista. Retrieved November 24, 2024, from https://www.statista.com/statistics/589432/ranking-of-norwegian-brands-by-value/
Brand Finance. "Leading Norwegian brands worldwide in 2023, by brand value (in billion NOK)." Chart. August 19, 2024. Statista. Accessed November 24, 2024. https://www.statista.com/statistics/589432/ranking-of-norwegian-brands-by-value/
Brand Finance. (2024). Leading Norwegian brands worldwide in 2023, by brand value (in billion NOK). Statista. Statista Inc.. Accessed: November 24, 2024. https://www.statista.com/statistics/589432/ranking-of-norwegian-brands-by-value/
Brand Finance. "Leading Norwegian Brands Worldwide in 2023, by Brand Value (in Billion Nok)." Statista, Statista Inc., 19 Aug 2024, https://www.statista.com/statistics/589432/ranking-of-norwegian-brands-by-value/
Brand Finance, Leading Norwegian brands worldwide in 2023, by brand value (in billion NOK) Statista, https://www.statista.com/statistics/589432/ranking-of-norwegian-brands-by-value/ (last visited November 24, 2024)
Leading Norwegian brands worldwide in 2023, by brand value (in billion NOK) [Graph], Brand Finance, August 19, 2024. [Online]. Available: https://www.statista.com/statistics/589432/ranking-of-norwegian-brands-by-value/