This statistic illustrates the results of a survey on the reasons not to buy online among e-commerce users in Italy in 2016. According to the results, over 40 percent of respondents reported that when it came to tangible goods, it was easier to buy them in a store rather than online.
Reasons for not purchasing online among e-commerce users in Italy in 2016
Characteristic
Tangible goods
Intangible goods
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Human Highway. (May 12, 2016). Reasons for not purchasing online among e-commerce users in Italy in 2016 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/581352/reasons-for-not-buying-online-in-italy-by-type-of-product/
Human Highway. "Reasons for not purchasing online among e-commerce users in Italy in 2016." Chart. May 12, 2016. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/581352/reasons-for-not-buying-online-in-italy-by-type-of-product/
Human Highway. (2016). Reasons for not purchasing online among e-commerce users in Italy in 2016. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/581352/reasons-for-not-buying-online-in-italy-by-type-of-product/
Human Highway. "Reasons for Not Purchasing Online among E-commerce Users in Italy in 2016." Statista, Statista Inc., 12 May 2016, https://www.statista.com/statistics/581352/reasons-for-not-buying-online-in-italy-by-type-of-product/
Human Highway, Reasons for not purchasing online among e-commerce users in Italy in 2016 Statista, https://www.statista.com/statistics/581352/reasons-for-not-buying-online-in-italy-by-type-of-product/ (last visited August 24, 2024)
Reasons for not purchasing online among e-commerce users in Italy in 2016 [Graph], Human Highway, May 12, 2016. [Online]. Available: https://www.statista.com/statistics/581352/reasons-for-not-buying-online-in-italy-by-type-of-product/