Halfords is a well-established British retailer of bikes and motoring products as well as a provider of maintenance and repair services. Beside its own-brand shops, Halfords Group also operates Cycle Republic, Tredz and Wheelies, all UK-based specialists of bikes and bicycles. In 2017, Halfords made up one-fourth of the entire UK cycling market, where revenue from sales of new bikes is moving fast.
Merging offline with online sales at Halfords
Halfords’ retail business trades in hundreds of locations across the UK and Ireland. While Halfords has a strong physical presence throughout its retail stores and repair centers, its digital sales is an important driver in the company’s overall financial performance. In 2018, the group’s online sales delivered another year of growth, which was attributed to a great extent to click and collect orders.
Britain bikes
The UK is a lucrative market for a bike retailer like Halfords. In 2016, the number of bikes sold in Britain experienced a sudden fall in 2016. Still, the country was among the leading in the EU with the highest bike sales sold on an annual level. Britain was only overtaken by Germany, where approximately 4 million bikes were purchased in 2016.
Halfords share of the cycling market in the United Kingdom (UK) 2016 and 2017, by segment
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Halfords. (June 1, 2017). Halfords share of the cycling market in the United Kingdom (UK) 2016 and 2017, by segment [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/581075/halfords-share-of-the-cycling-market/
Halfords. "Halfords share of the cycling market in the United Kingdom (UK) 2016 and 2017, by segment." Chart. June 1, 2017. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/581075/halfords-share-of-the-cycling-market/
Halfords. (2017). Halfords share of the cycling market in the United Kingdom (UK) 2016 and 2017, by segment. Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/581075/halfords-share-of-the-cycling-market/
Halfords. "Halfords Share of The Cycling Market in The United Kingdom (Uk) 2016 and 2017, by Segment." Statista, Statista Inc., 1 Jun 2017, https://www.statista.com/statistics/581075/halfords-share-of-the-cycling-market/
Halfords, Halfords share of the cycling market in the United Kingdom (UK) 2016 and 2017, by segment Statista, https://www.statista.com/statistics/581075/halfords-share-of-the-cycling-market/ (last visited October 02, 2024)
Halfords share of the cycling market in the United Kingdom (UK) 2016 and 2017, by segment [Graph], Halfords, June 1, 2017. [Online]. Available: https://www.statista.com/statistics/581075/halfords-share-of-the-cycling-market/