This statistic shows the results of a survey conducted in the first half of 2016 among 6,000 adult American men on their preferred anti-perspirant/deodorant (APDO) brand. The results were sorted by age group. During the survey, 17.8 percent of respondents aged 18 to 34 stated their preferred men's APDO brand is Axe; 15 percent of respondents aged 35 and older said the same.
United States: Brand preferences for men's anti-perspirant/deodorant in the first half of 2016, by age
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The Brand Strength Monitor. (July 15, 2016). United States: Brand preferences for men's anti-perspirant/deodorant in the first half of 2016, by age [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/580521/united-states-brand-preferences-for-mens-apdo-by-age/
The Brand Strength Monitor. "United States: Brand preferences for men's anti-perspirant/deodorant in the first half of 2016, by age." Chart. July 15, 2016. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/580521/united-states-brand-preferences-for-mens-apdo-by-age/
The Brand Strength Monitor. (2016). United States: Brand preferences for men's anti-perspirant/deodorant in the first half of 2016, by age. Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/580521/united-states-brand-preferences-for-mens-apdo-by-age/
The Brand Strength Monitor. "United States: Brand Preferences for Men's Anti-perspirant/Deodorant in The First Half of 2016, by Age." Statista, Statista Inc., 15 Jul 2016, https://www.statista.com/statistics/580521/united-states-brand-preferences-for-mens-apdo-by-age/
The Brand Strength Monitor, United States: Brand preferences for men's anti-perspirant/deodorant in the first half of 2016, by age Statista, https://www.statista.com/statistics/580521/united-states-brand-preferences-for-mens-apdo-by-age/ (last visited December 04, 2024)
United States: Brand preferences for men's anti-perspirant/deodorant in the first half of 2016, by age [Graph], The Brand Strength Monitor, July 15, 2016. [Online]. Available: https://www.statista.com/statistics/580521/united-states-brand-preferences-for-mens-apdo-by-age/
