In 2019, Starbucks, generated a total of 26.52 billion U.S. dollars in revenue. The Americas accounted for the majority of this figure both in 2019 and in previous years. In 2019, the sum of revenue generated in the Americas was 16.65 billion U.S. dollars. Meanwhile, international locations generated 6.19 billion U.S. dollars.
Starbucks vs. McDonald’s – battle of the giants
In the United States, Starbucks earned second place when ranked against other leading QSR chains in terms of sales. The list is led by quick-service king McDonald’s, who generated U.S. sales of around 38.52 billion U.S. dollars in the United States in 2018. While Starbucks did come in second place McDonald’s placed well in the lead, over doubling the sales of Starbucks in 2018.
Large-scale expansion
The company has expanded exponentially in recent years, more than doubling its units over the last decade, accounting for more than 31 thousand stores worldwide in 2019. In that year, the famous U.S. coffeehouse chain, perhaps unsurprisingly, had the most stores in its home country. Other countries the company has expanded to include Germany, Indonesia, and the United Arab Emirates.
Revenue of Starbucks worldwide from 2012 to 2019, by region (in billion U.S. dollars)*
Fiscal years end on the Sunday closest to September 30.
Supplementary notes
* Excludes the segment 'Channel Development', which sells a selection of packaged coffees and single-serve products, as well as a selection of premium Tazo® teas globally.
Channel Development operations also produce and sell a variety of ready-to-drink beverages, such as Frappuccino® coffee drinks, Starbucks Doubleshot®
espresso drinks, Starbucks Refreshers® beverages and chilled multi-serve beverages.
In 2019, there were no figures for China/Asia/Pacific or EMEA regions, instead international revenue figures were shown.
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Starbucks. (November 15, 2019). Revenue of Starbucks worldwide from 2012 to 2019, by region (in billion U.S. dollars)* [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/572306/net-revenue-of-the-starbucks-by-region-worldwide/
Starbucks. "Revenue of Starbucks worldwide from 2012 to 2019, by region (in billion U.S. dollars)*." Chart. November 15, 2019. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/572306/net-revenue-of-the-starbucks-by-region-worldwide/
Starbucks. (2019). Revenue of Starbucks worldwide from 2012 to 2019, by region (in billion U.S. dollars)*. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/572306/net-revenue-of-the-starbucks-by-region-worldwide/
Starbucks. "Revenue of Starbucks Worldwide from 2012 to 2019, by Region (in Billion U.S. Dollars)*." Statista, Statista Inc., 15 Nov 2019, https://www.statista.com/statistics/572306/net-revenue-of-the-starbucks-by-region-worldwide/
Starbucks, Revenue of Starbucks worldwide from 2012 to 2019, by region (in billion U.S. dollars)* Statista, https://www.statista.com/statistics/572306/net-revenue-of-the-starbucks-by-region-worldwide/ (last visited November 21, 2024)
Revenue of Starbucks worldwide from 2012 to 2019, by region (in billion U.S. dollars)* [Graph], Starbucks, November 15, 2019. [Online]. Available: https://www.statista.com/statistics/572306/net-revenue-of-the-starbucks-by-region-worldwide/