Mobile phone users in the Philippines comprised about 65.3 percent of the total population in 2015 and will accelerate to 70 percent in 2020, according to forecasts. This result is a significant share of the total population, considering that the entire population in the country has grown substantially and forecasted to reach around 110 million in 2020.
Mobile phone consumers
In the Philippines, owning a mobile phone gives consumers the chance to access the internet. Although there are several devices available in the market, one of the main reason consumers prefer this device is the convenience of accessing the world wide web even when they are not at home. In 2018, individuals that accessed the internet in the country, with the use of their mobile phones were approximately 38.3 million This figure translates to about 36 percent of the total population in the country.
Online activities
The mobile phone is a device that consumer use for a number of online activities, apart from making calls and send text messages. Buying smartphones is another option for consumers when they want to upgrade their online experience. Some of the most common online activities that are very popular with Filipinos right now are accessing social media platforms, shopping online, and watching videos. In fact, visiting their social media accounts was the leading activity among Filipinos in 2018.
Share of the population that uses a mobile phone in the Philippines from 2014 to 2015, with forecasts until 2020
Characteristic
Mobile phone penetration
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eMarketer. (June 27, 2016). Share of the population that uses a mobile phone in the Philippines from 2014 to 2015, with forecasts until 2020 [Graph]. In Statista. Retrieved July 03, 2024, from https://www.statista.com/statistics/570389/philippines-mobile-phone-user-penetration/
eMarketer. "Share of the population that uses a mobile phone in the Philippines from 2014 to 2015, with forecasts until 2020." Chart. June 27, 2016. Statista. Accessed July 03, 2024. https://www.statista.com/statistics/570389/philippines-mobile-phone-user-penetration/
eMarketer. (2016). Share of the population that uses a mobile phone in the Philippines from 2014 to 2015, with forecasts until 2020. Statista. Statista Inc.. Accessed: July 03, 2024. https://www.statista.com/statistics/570389/philippines-mobile-phone-user-penetration/
eMarketer. "Share of The Population That Uses a Mobile Phone in The Philippines from 2014 to 2015, with Forecasts until 2020." Statista, Statista Inc., 27 Jun 2016, https://www.statista.com/statistics/570389/philippines-mobile-phone-user-penetration/
eMarketer, Share of the population that uses a mobile phone in the Philippines from 2014 to 2015, with forecasts until 2020 Statista, https://www.statista.com/statistics/570389/philippines-mobile-phone-user-penetration/ (last visited July 03, 2024)
Share of the population that uses a mobile phone in the Philippines from 2014 to 2015, with forecasts until 2020 [Graph], eMarketer, June 27, 2016. [Online]. Available: https://www.statista.com/statistics/570389/philippines-mobile-phone-user-penetration/