People in Germany who prefer cultural vacations 2019-2023

Published by Statista Research Department, Nov 5, 2024
This statistic shows the number of people in Germany who prefer cultural or educational vacations as leisure travel from 2019 to 2023. In 2023, around 14.3 million German travelers preferred cultural and educational vacations.
The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis.

Number of people in Germany who prefer cultural or educational vacations as leisure travel from 2019 to 2023 (in millions)

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Source

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Release date

June 2023

Region

Germany

Survey time period

2019 to 2023

Age group

14 years and older

Special properties

German-speaking population

Method of interview

Face-to-face interview

Supplementary notes

Base information:
Base: German-speaking population aged 14 and over in private households with main place of residence in the Federal Republic of Germany.

Total sample information:
2019: 23,318 respondents, representing 70.60 million people
2020: 23,191 respondents, representing 70.64 million people
2021: 22,563 respondents, representing 70.54 million people
2022: 23,015 respondents, representing 70.60 million people
2023: 23,524 respondents, representing 70.08 million people

More information on the methodology can be found here.

This question was asked in the survey in the following wording: "There are quite different types of holiday trips. Which of the leisure travel trips listed here appeal to you? (circle all relevant) - educational or cultural travel."

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