Portugal: social media penetration 2019-2028
The social media penetration rate in Portugal was forecast to continuously increase between 2024 and 2028 by in total 2.9 (+3.78 percent). After the ninth consecutive increasing year, the penetration rate is estimated to reach 79.67 and therefore a new peak in 2028. Notably, the social media penetration rate of was continuously increasing over the past years.
