U.S. frozen pizza sales from 2015 to 2023

Sales of frozen pizza in the United States amounted to approximately 7.02 billion U.S. dollars in 2023, up from 6.77 billion U.S. dollars the previous year. 

Frozen pizza - additional information

Pizza is an Italian flatbread made with tomato sauce, cheese and an assortment of toppings such as meats, seafood and vegetables. Frozen pizzas, as well as other convenience foods, have become kitchen staples in many households in the United States. Nestlé USA, Schwan Food Co, General Mills and Palermo Villa were the leading frozen pizza vendors in the U.S. in 2019. DiGiorno, a subsidiary of Nestlé, was the nation’s number one frozen pizza brand that year, with sales amounting to over one billion U.S. dollars. Private labels were also very popular among U.S. consumers, accounting for an 11 percent share of the frozen pizza market. Other best-selling frozen pizza brands included Red Baron, Totino’s Party Pizza and Tombstone.

DiGiorno frozen pizza was first introduced into the U.S. market in 1995. All DiGiorno pizza products are manufactured in the Midwest. The company sources all of its ingredients in the United States and its pizza bakeries employ more than 1,550 people. Apart from DiGiorno, Nestlé owns top frozen pizza brands Tombstone, Jack’s and California Pizza Kitchen.