This statistic illustrates the online shopping frequency in the last three months by individuals in the Netherlands in 2019, by migration background. As of 2019, roughly 25 percent of immigrants in the Netherlands bought made an online purchase three to five times in the last three months.
Online shopping frequency in the last 3 months by individuals in the Netherlands in 2019, by migration background
Online shopping frequency
Native Dutch
Immigrant
Non Western immigrant
1-2 times
21.9%
20.7%
17.2%
3-5 times
24.5%
22.5%
17.7%
6-10 times
10.3%
8.4%
11.5%
10 times or more
9%
11.4%
7.8%
Created with Highcharts 7.2.2Online shopping frequencyShare of individuals21.9%21.9%24.5%24.5%10.3%10.3%9%9%20.7%20.7%22.5%22.5%8.4%8.4%11.4%11.4%17.2%17.2%17.7%17.7%11.5%11.5%7.8%7.8%Native DutchImmigrantNon Western immigrant1-2 times3-5 times6-10 times10 times or more
0%5%10%15%20%25%30%
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This question was phrased by the source as follows: "How often in the past 3 months have you purchased or ordered goods or services on the internet?"
The source explains: "Online purchases are goods that have been purchased via an internet browser or an app. Goods that were bought via SMS, MMS or e-mail are not included as online purchases."
The source defines the education levels as follows:
Low education level: "Primary education, VMBO (preparatory middle-level vocational education), first three years of Havo/VWO (higher general and pre-university secondary education), or assistant education (MBO-1)"
Mid education level: "Last years of Havo/VWO, MBO2, 3 and 4 (middle applied education)"
High education level: "HBO (higher applied education) and WO (university studies) and older educational programs which are comparable."
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Centraal Bureau voor de Statistiek. (October 8, 2019). Online shopping frequency in the last 3 months by individuals in the Netherlands in 2019, by migration background [Graph]. In Statista. Retrieved May 11, 2025, from https://www.statista.com/statistics/562196/online-shopping-frequency-in-the-netherlands-by-migration-background/
Centraal Bureau voor de Statistiek. "Online shopping frequency in the last 3 months by individuals in the Netherlands in 2019, by migration background." Chart. October 8, 2019. Statista. Accessed May 11, 2025. https://www.statista.com/statistics/562196/online-shopping-frequency-in-the-netherlands-by-migration-background/
Centraal Bureau voor de Statistiek. (2019). Online shopping frequency in the last 3 months by individuals in the Netherlands in 2019, by migration background. Statista. Statista Inc.. Accessed: May 11, 2025. https://www.statista.com/statistics/562196/online-shopping-frequency-in-the-netherlands-by-migration-background/
Centraal Bureau voor de Statistiek. "Online Shopping Frequency in The Last 3 Months by Individuals in The Netherlands in 2019, by Migration Background." Statista, Statista Inc., 8 Oct 2019, https://www.statista.com/statistics/562196/online-shopping-frequency-in-the-netherlands-by-migration-background/
Centraal Bureau voor de Statistiek, Online shopping frequency in the last 3 months by individuals in the Netherlands in 2019, by migration background Statista, https://www.statista.com/statistics/562196/online-shopping-frequency-in-the-netherlands-by-migration-background/ (last visited May 11, 2025)
Online shopping frequency in the last 3 months by individuals in the Netherlands in 2019, by migration background [Graph], Centraal Bureau voor de Statistiek, October 8, 2019. [Online]. Available: https://www.statista.com/statistics/562196/online-shopping-frequency-in-the-netherlands-by-migration-background/
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