The over-the-top (OTT) TV and video revenue is estimated to reach 74 billion U.S. dollars in the United States in 2023. A forecast suggested that the revenue will continue to increase to over 80 billion U.S. dollars in 2029. While SVOD will likely remain the largest segment, ad-supported streaming will show the highest growth rate.
Over-the-top (OTT) TV and video revenue in the United States from 2023 to 2029
(in billion U.S. dollars)
Characteristic
2023
2024
2029
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Media Play News. (August 21, 2023). Over-the-top (OTT) TV and video revenue in the United States from 2023 to 2029 (in billion U.S. dollars) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/562178/ott-tv-revenue-usa/
Media Play News. "Over-the-top (OTT) TV and video revenue in the United States from 2023 to 2029 (in billion U.S. dollars)." Chart. August 21, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/562178/ott-tv-revenue-usa/
Media Play News. (2023). Over-the-top (OTT) TV and video revenue in the United States from 2023 to 2029 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/562178/ott-tv-revenue-usa/
Media Play News. "Over-the-top (Ott) Tv and Video Revenue in The United States from 2023 to 2029 (in Billion U.S. Dollars)." Statista, Statista Inc., 21 Aug 2023, https://www.statista.com/statistics/562178/ott-tv-revenue-usa/
Media Play News, Over-the-top (OTT) TV and video revenue in the United States from 2023 to 2029 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/562178/ott-tv-revenue-usa/ (last visited July 22, 2024)
Over-the-top (OTT) TV and video revenue in the United States from 2023 to 2029 (in billion U.S. dollars) [Graph], Media Play News, August 21, 2023. [Online]. Available: https://www.statista.com/statistics/562178/ott-tv-revenue-usa/