As of 2022, over 63 percent of Dutch women bought clothes, shoes, and accessories over the internet. Fashion was also the most popular e-commerce category for men, as over half of the male respondents in the Netherlands purchased clothing, shoewear, and accessories online.
Most sold online products or services in the Netherlands in 2023, by gender
not including people in institutions, facilities and shelters
Method of interview
Computer-assisted web interviews (CAWI)
Supplementary notes
Original survey question: "Could you indicate for the following goods or services if you have ordered or purchased them in the previous 12 months for private use?"
Multiple answers were possible.
The source explains: "Online purchases are goods that have been purchased via an internet browser or an app. Goods that were bought via SMS, MMS or e-mail are not included as online purchases."
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Centraal Bureau voor de Statistiek. (October 5, 2023). Most sold online products or services in the Netherlands in 2023, by gender [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/561898/type-of-online-purchases-by-individuals-in-the-netherlands-by-gender/
Centraal Bureau voor de Statistiek. "Most sold online products or services in the Netherlands in 2023, by gender." Chart. October 5, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/561898/type-of-online-purchases-by-individuals-in-the-netherlands-by-gender/
Centraal Bureau voor de Statistiek. (2023). Most sold online products or services in the Netherlands in 2023, by gender. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/561898/type-of-online-purchases-by-individuals-in-the-netherlands-by-gender/
Centraal Bureau voor de Statistiek. "Most Sold Online Products or Services in The Netherlands in 2023, by Gender." Statista, Statista Inc., 5 Oct 2023, https://www.statista.com/statistics/561898/type-of-online-purchases-by-individuals-in-the-netherlands-by-gender/
Centraal Bureau voor de Statistiek, Most sold online products or services in the Netherlands in 2023, by gender Statista, https://www.statista.com/statistics/561898/type-of-online-purchases-by-individuals-in-the-netherlands-by-gender/ (last visited August 24, 2024)
Most sold online products or services in the Netherlands in 2023, by gender [Graph], Centraal Bureau voor de Statistiek, October 5, 2023. [Online]. Available: https://www.statista.com/statistics/561898/type-of-online-purchases-by-individuals-in-the-netherlands-by-gender/