Share of daily social media usage in Finland 2022, by gender

Published by J. Clausnitzer, Jan 22, 2025
As of 2022, WhatsApp had the highest share of daily users in Finland, with 66 percent of women and 58 percent of men using the app at least once a day. The second most frequently used social media platform was Facebook. Daily YouTube usage was considerably higher among men than women, whereas women used Facebook and Instagram more commonly than men in Finland.

Share of daily social media usage in Finland in 2022, by gender

CharacteristicMenWomen
- - -
- - -
- - -
- - -
- - -
- - -
- - -
- - -
- - -
- - -
- - -
- - -
- - -
Showing entries 1 to 13 (22 entries in total)
Statistic: Share of daily social media usage in Finland in 2022, by gender

© Statista 2025
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

Release date

December 2022

Region

Finland

Survey time period

May 4-12, 2022

Number of respondents

1,000 respondents*

Age group

16-74 years

Special properties

Respondents who used the social media platform at least once a day

Method of interview

Online panel

Supplementary notes

The question was phrased by the source as follows: "Mitä seuraavista sosiaalisista medioista käytät? Merkitse myös, miten usein käytät/seuraat eri palveluita. Käyttö päivittäin: Käyttö lukuisia kertoja päivässä + 1-2 krt päivässä."

*The number of respondents:
Women n=520
Men n=476

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$1,299 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Leading companies trust Statista:
paypal google adobe pg samsung telekom
Statista has been my savior on several occasions. The site is easy to maneuver and the data is in a format that can go right into a report or presentation.
Marlene Greenfield

Marlene Greenfield
Vice President, Hearst Magazines

Statistics on " Social media in Singapore "

Other statistics that may interest you Social media in Singapore

Cross-border overview

4

Social media key facts

8

Facebook & Instagram

5

Other social networks

5

User behavior

4

Further related statistics

16

Discover Statista

Need help with using Statista for your research? Tutorials and first steps

Further Content: You might find this interesting as well

Statistics

Topics

Social media usage in FinlandSocial mediaFacebookX (formerly Twitter)Instagram
Do you have any questions about our business solutions?

We provide you with detailed information about our Professional Account.

Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$1,299 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.