Share of social media users in Finland 2022, by platform and frequency

Published by J. Clausnitzer, Mar 10, 2023
According to the 2022 survey, WhatsApp was the most frequently used social media platform among Finns, with 43 percent of respondents using it several times a day. The second most used social media channel in Finland was Facebook (excluding Messenger), followed by YouTube, and Instagram. The least frequently used platform was ElitePartner, with 89 percent of respondents not using the service at all.

Do you use the following social media platforms?

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Release date

December 2022

Region

Finland

Survey time period

May 4-12, 2022

Number of respondents

1,000 respondents

Age group

16-74 years

Method of interview

Online panel

Supplementary notes

The question was phrased by the source as follows: "Mitä seuraavista sosiaalisista medioita käytät? Merkitse myös, miten usein käytät/seuraat eri palveluita."

Percentage points exceeding or falling below 100 percent are probably due to rounding.

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Statistics on " Social media usage in Finland "

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Overview

6

User demographics

5

User behavior

8

Social media use by enterprises

3

Facebook

5

Instagram

4

Twitter

3

YouTube

6

Further related statistics

17

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Topics

Social media usage in FinlandSocial mediaFacebookX (formerly Twitter)Instagram
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