In 2019, 68.1 million U.S. mobile phone users accessed WhatsApp to communicate. This figure is projected to grow to 85.8 million users in 2023. The latest reported figures regarding the messaging service’s audience stated 1.5 billion monthly active users in December 2017.
WhatsApp
Initially released in January 2009, WhatsApp is a cross-platform messaging and VoIP service which allows users to send text and voice messages, as well as offering voice and video call functionality. The company was acquired by Facebook in February 2014 for approximately 19 billion U.S. dollars, making the founders Jan Koum and Brian Action billionaires in the process. However, as of April 2018, Acton and Koum had left the company. Both founders had been critical of Facebook’s approach to advertising, user data and encryption.
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eMarketer. (June 4, 2019). Number of WhatsApp users in the United States from 2019 to 2023 (in millions) [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/558290/number-of-whatsapp-users-usa/
eMarketer. "Number of WhatsApp users in the United States from 2019 to 2023 (in millions)." Chart. June 4, 2019. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/558290/number-of-whatsapp-users-usa/
eMarketer. (2019). Number of WhatsApp users in the United States from 2019 to 2023 (in millions). Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/558290/number-of-whatsapp-users-usa/
eMarketer. "Number of Whatsapp Users in The United States from 2019 to 2023 (in Millions)." Statista, Statista Inc., 4 Jun 2019, https://www.statista.com/statistics/558290/number-of-whatsapp-users-usa/
eMarketer, Number of WhatsApp users in the United States from 2019 to 2023 (in millions) Statista, https://www.statista.com/statistics/558290/number-of-whatsapp-users-usa/ (last visited August 25, 2024)
Number of WhatsApp users in the United States from 2019 to 2023 (in millions) [Graph], eMarketer, June 4, 2019. [Online]. Available: https://www.statista.com/statistics/558290/number-of-whatsapp-users-usa/