Media triggering visits to vehicle manufacturer sites in Canada 2016

Published by Statista Research Department, May 31, 2016
This statistic presents information on the leading media triggering consumer visits to vehicle manufacturer sites in Canada as of February 2016. According to the findings, 26 percent of Canadian respondents said they were influenced to visit vehicle manufacturer websites by advertising they saw in printed newspapers.

Leading media triggering consumer visits to vehicle manufacturer sites in Canada as of February 2016

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Sources

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Release date

May 2016

Region

Canada

Survey time period

January to February 2016

Number of respondents

2,408 respondents

Age group

18 years and older

Special properties

among Canadians who bought new vehicles in the past two years

Method of interview

Online panel

Supplementary notes

*Websites excluding those listed and Auto Manufacturer, Model and Retailer sites
**Autotrader, Kijiji, etc. (print + web)

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