The graph shows Merck & Co.'s direct-to-consumer (DTC) advertising spending in the United States in 2014, by medium. The pharmaceutical company spent 74.1 million U.S. dollars on magazine advertising in 2014.
Merck & Co.'s direct-to-consumer (DTC) advertising spending in the United States in 2014, by medium
(in million U.S. dollars)
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FiercePharma. (May 18, 2015). Merck & Co.'s direct-to-consumer (DTC) advertising spending in the United States in 2014, by medium (in million U.S. dollars) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/551806/merck-and-co-ad-spend-medium/
FiercePharma. "Merck & Co.'s direct-to-consumer (DTC) advertising spending in the United States in 2014, by medium (in million U.S. dollars)." Chart. May 18, 2015. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/551806/merck-and-co-ad-spend-medium/
FiercePharma. (2015). Merck & Co.'s direct-to-consumer (DTC) advertising spending in the United States in 2014, by medium (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/551806/merck-and-co-ad-spend-medium/
FiercePharma. "Merck & Co.'s Direct-to-consumer (Dtc) Advertising Spending in The United States in 2014, by Medium (in Million U.S. Dollars)." Statista, Statista Inc., 18 May 2015, https://www.statista.com/statistics/551806/merck-and-co-ad-spend-medium/
FiercePharma, Merck & Co.'s direct-to-consumer (DTC) advertising spending in the United States in 2014, by medium (in million U.S. dollars) Statista, https://www.statista.com/statistics/551806/merck-and-co-ad-spend-medium/ (last visited December 21, 2024)
Merck & Co.'s direct-to-consumer (DTC) advertising spending in the United States in 2014, by medium (in million U.S. dollars) [Graph], FiercePharma, May 18, 2015. [Online]. Available: https://www.statista.com/statistics/551806/merck-and-co-ad-spend-medium/
