Leading U.S. mobile shopping influence factors 2015

Published by Statista Research Department, May 17, 2016
This statistic presents the most important factors for mobile shopping users in the United States as of the fourth quarter of 2015, by device. According to 62 percent of smartphone and 63 percent of tablet shoppers, being able to see product pictures was the most important factor when shopping via mobile.

Important factors for mobile shopping users in the United States as of 4th quarter 2015, by device

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Release date

May 2016

Region

United States

Survey time period

4th quarter 2015

Number of respondents

3,734 respondents

Age group

18 years and older

Special properties

mobile users who used their smartphone or tablet for shopping, paying or banking in the prior 30 days

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Mobile device usage

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Shopping apps

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Consumer behavior

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Mobile payments

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