Leading advertising categories in Australia 2014

Published by Statista Research Department, Dec 31, 2015
The statistic presents a ranking of leading advertising categories in Australia in 2014, based on advertising spending. Retail ranked first, with 1.96 billion Australian dollars invested in advertising in Australia in 2014.

Leading advertising categories in Australia in 2014, based on advertising spending (in million Australian dollar)

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Release date

December 2015

Region

Australia

Survey time period

2014

Supplementary notes

On the date of publication, the exchange rate according to x-rates.com was 1 USD = 1.385 AUD (Australian dollar).

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Global comparison

3

Indian ad market

4

Television

5

Print

6

Other traditional segments

5

Digital ads

4

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5

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Advertising in the United StatesAdvertising worldwideAdvertising in CanadaAdvertising industry in IndiaAdvertising in Brazil
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