This statistic illustrates the net reach of flyers in the Netherlands in 2017 and 2018, by branch. As of 2017 and 2018, a little less than 40 percent of the population read at least one printed flyer from the fashion and clothing branch.
Net reach of brochures and flyers in the Netherlands in 2017 and 2018, by branch*
* The source defines: "The net reach of folders in a branch: all people who have read an average edition of at least one folder in the branch."
The paper flyers used to measure reach in 2017 and 2018: Media Markt, BCC, Expert, Praxis, Gamma, Karwei, Formido, Hornbach, Welkoop, Intratuin, Bristol, Wibra, terStal, Zeeman, Specsavers, Hans Anders, Kruidvat, Etos, Holland & Barrett (formerly De Tuinen), DIO, ICI Paris, DA, Trekpleister, Seats and Sofas, Prominent, Woonsquare, Beter Bed, Jysk, Kwantum, Leen Bakker, Aldi, Lidl, Dirk, Coop, Albert Heijn, Plus, Gall&Gall, Blokker, Hema, OP=OP, Xenos, ANWB, Big Bazar and Intertoys.
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DDMA. (June 28, 2018). Net reach of brochures and flyers in the Netherlands in 2017 and 2018, by branch* [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/549744/reach-of-brochures-and-flyers-in-the-netherlands-in-by-branch/
DDMA. "Net reach of brochures and flyers in the Netherlands in 2017 and 2018, by branch*." Chart. June 28, 2018. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/549744/reach-of-brochures-and-flyers-in-the-netherlands-in-by-branch/
DDMA. (2018). Net reach of brochures and flyers in the Netherlands in 2017 and 2018, by branch*. Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/549744/reach-of-brochures-and-flyers-in-the-netherlands-in-by-branch/
DDMA. "Net Reach of Brochures and Flyers in The Netherlands in 2017 and 2018, by Branch*." Statista, Statista Inc., 28 Jun 2018, https://www.statista.com/statistics/549744/reach-of-brochures-and-flyers-in-the-netherlands-in-by-branch/
DDMA, Net reach of brochures and flyers in the Netherlands in 2017 and 2018, by branch* Statista, https://www.statista.com/statistics/549744/reach-of-brochures-and-flyers-in-the-netherlands-in-by-branch/ (last visited December 04, 2024)
Net reach of brochures and flyers in the Netherlands in 2017 and 2018, by branch* [Graph], DDMA, June 28, 2018. [Online]. Available: https://www.statista.com/statistics/549744/reach-of-brochures-and-flyers-in-the-netherlands-in-by-branch/