The graph shows the influence of sexism in ads on consumer purchase decisions in Canada as of March 2016. It was found that 38 percent of respondents stated they are much less likely to to buy a product from the advertiser as a result of seeing their sexist ad.
When you see a sexist ad, are you more or less likely to buy a product from that company?
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Ad Standards. (May 5, 2016). When you see a sexist ad, are you more or less likely to buy a product from that company? [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/548779/canada-influence-of-sexism-in-ads-on-purchase-decisions/
Ad Standards. "When you see a sexist ad, are you more or less likely to buy a product from that company?." Chart. May 5, 2016. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/548779/canada-influence-of-sexism-in-ads-on-purchase-decisions/
Ad Standards. (2016). When you see a sexist ad, are you more or less likely to buy a product from that company?. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/548779/canada-influence-of-sexism-in-ads-on-purchase-decisions/
Ad Standards. "When You See a Sexist Ad, Are You More or Less Likely to Buy a Product from That Company?." Statista, Statista Inc., 5 May 2016, https://www.statista.com/statistics/548779/canada-influence-of-sexism-in-ads-on-purchase-decisions/
Ad Standards, When you see a sexist ad, are you more or less likely to buy a product from that company? Statista, https://www.statista.com/statistics/548779/canada-influence-of-sexism-in-ads-on-purchase-decisions/ (last visited November 22, 2024)
When you see a sexist ad, are you more or less likely to buy a product from that company? [Graph], Ad Standards, May 5, 2016. [Online]. Available: https://www.statista.com/statistics/548779/canada-influence-of-sexism-in-ads-on-purchase-decisions/
