UK: importance of social media for brand value of professional football clubs 2015

How important is social media in terms of contributing to your club's brand value?

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Source

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Release date

August 2015

Region

United Kingdom

Survey time period

May 2015 to June 2015

Number of respondents

60*

Special properties

finance directors.

Method of interview

Telephone interview

Supplementary notes

* A total of 60 interviews were completed with finance directors of teams in the following leagues, representing the according percentages of existing finance directors in the leagues:
English Premier League: 13 clubs - 65 percent.
Football League Championship: 16 clubs - 66 percent.
Football League 1: 11 clubs - 46 percent.
Football League 2: 16 clubs - 66 percent.
Scottish Premiership: 4 clubs - 33 percent.

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Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interest

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams up to 5 people
$959 USD
per month, billed annually 1
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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