Hotel occupancy rate in Porto 2011-2019
Porto is the second largest city in Portugal after the capital Lisbon. As a tourist destination, the city has been growing in popularity. In 2017 Porto was voted by travelers and tourism experts as the best European destination to visit, after already receiving the title twice before in 2012 and 2014.
In the Portuguese hotel market, Porto has seen a rapid rate of growth and is predicted to catch up with Lisbon in terms of performance. Occupancy rates of hotels in Porto for example have been increasing since 2012 and are now on par with occupancy levels in Lisbon. The average daily rate (ADR) of hotels in Porto has also rapidly increased and is forecast to reach 106 euros in 2019. Naturally hotel revenues are expected to follow suit, with revenue per available room (RevPar) also showing signs of growth.
Occupancy rates, ADR and RevPar are three of the most importance performance indicator for the hotel industry. Hotel occupancy is calculated by dividing the number of occupied rooms by the number of available rooms, times 100.