Spending on print media advertising saw a declining trend in Finland between 2015 and 2023, accounting for 16.9 percent of the total advertising expenditure of 2023. This was a decrease of 12.2 percent compared to the previous year. Printed newspapers (excluding pick-up newspapers) made up 11.5 percent of print media advertising spending in 2023, followed by printed magazines with three percent.
Share of print media advertising expenditure in Finland from 2015 to 2023, by type
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Kantar TNS Finland. (January 31, 2024). Share of print media advertising expenditure in Finland from 2015 to 2023, by type [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/545166/printed-media-advertising-expenditure-share-by-type-in-finland/
Kantar TNS Finland. "Share of print media advertising expenditure in Finland from 2015 to 2023, by type." Chart. January 31, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/545166/printed-media-advertising-expenditure-share-by-type-in-finland/
Kantar TNS Finland. (2024). Share of print media advertising expenditure in Finland from 2015 to 2023, by type. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/545166/printed-media-advertising-expenditure-share-by-type-in-finland/
Kantar TNS Finland. "Share of Print Media Advertising Expenditure in Finland from 2015 to 2023, by Type." Statista, Statista Inc., 31 Jan 2024, https://www.statista.com/statistics/545166/printed-media-advertising-expenditure-share-by-type-in-finland/
Kantar TNS Finland, Share of print media advertising expenditure in Finland from 2015 to 2023, by type Statista, https://www.statista.com/statistics/545166/printed-media-advertising-expenditure-share-by-type-in-finland/ (last visited December 21, 2024)
Share of print media advertising expenditure in Finland from 2015 to 2023, by type [Graph], Kantar TNS Finland, January 31, 2024. [Online]. Available: https://www.statista.com/statistics/545166/printed-media-advertising-expenditure-share-by-type-in-finland/
