This survey displays the reasons consumers gave for choosing a holiday/airline company from a survey conducted in the United Kingdom (UK) in 2015. Among respondents, 29 percent stated 'low cost' and 'familiarity' as main reasons respectively.
Reasons for choosing airline/holiday companies in the United Kingdom (UK) in 2015*
decision-makers for whom airline/holiday company was important; all who had flown in the last 12 months
Method of interview
Telephone interviews and online survey
Supplementary notes
* The original survey question was worded as follows: "Why did you choose to fly with this airline or holiday company? And which was the main reason?". All were asked about their most recent flight. ** Only asked of all PRM (people with reduced mobility when travelling by air).
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Civil Aviation Authority (UK). (June 10, 2015). Reasons for choosing airline/holiday companies in the United Kingdom (UK) in 2015* [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/544784/airline-company-choice-reasons-united-kingdom-uk/
Civil Aviation Authority (UK). "Reasons for choosing airline/holiday companies in the United Kingdom (UK) in 2015*." Chart. June 10, 2015. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/544784/airline-company-choice-reasons-united-kingdom-uk/
Civil Aviation Authority (UK). (2015). Reasons for choosing airline/holiday companies in the United Kingdom (UK) in 2015*. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/544784/airline-company-choice-reasons-united-kingdom-uk/
Civil Aviation Authority (UK). "Reasons for Choosing Airline/Holiday Companies in The United Kingdom (Uk) in 2015*." Statista, Statista Inc., 10 Jun 2015, https://www.statista.com/statistics/544784/airline-company-choice-reasons-united-kingdom-uk/
Civil Aviation Authority (UK), Reasons for choosing airline/holiday companies in the United Kingdom (UK) in 2015* Statista, https://www.statista.com/statistics/544784/airline-company-choice-reasons-united-kingdom-uk/ (last visited November 21, 2024)
Reasons for choosing airline/holiday companies in the United Kingdom (UK) in 2015* [Graph], Civil Aviation Authority (UK), June 10, 2015. [Online]. Available: https://www.statista.com/statistics/544784/airline-company-choice-reasons-united-kingdom-uk/
