In 2023, over 73 percent of Italian businesses operating in the publishing sector were active in e-commerce sales activities, down from the previous year. This represents the highest share among the categories considered. Accommodation and food services followed in the ranking with about 38 percent of enterprises in this sector selling their products or services online.
Share of enterprises active in e-commerce in Italy in 2023, by industry
Data refer to enterprises active in online sales via computer networks (web and/or EDI). Date of release is date of access. Enterprises of total economic activities (c-n, including 951, excluding 75 and k). The survey covers the universe of enterprises with 10 or more persons employed active, according to the classification of economic activities adopted in Italy (Ateco 2007), in the areas of manufacturing (D), construction (F), wholesale and detail (G), hotels (H), transport, storage and communication (I), real estate activities, renting, research and development (K) and audiovisual (O).
*gas steam, air conditioning supply, water supply, sewerage, waste management and remediation activities (d-e).
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Istat. (August 6, 2024). Share of enterprises active in e-commerce in Italy in 2023, by industry [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/543079/share-of-firms-doing-e-commerce-in-italy-by-industry/
Istat. "Share of enterprises active in e-commerce in Italy in 2023, by industry." Chart. August 6, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/543079/share-of-firms-doing-e-commerce-in-italy-by-industry/
Istat. (2024). Share of enterprises active in e-commerce in Italy in 2023, by industry. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/543079/share-of-firms-doing-e-commerce-in-italy-by-industry/
Istat. "Share of Enterprises Active in E-commerce in Italy in 2023, by Industry." Statista, Statista Inc., 6 Aug 2024, https://www.statista.com/statistics/543079/share-of-firms-doing-e-commerce-in-italy-by-industry/
Istat, Share of enterprises active in e-commerce in Italy in 2023, by industry Statista, https://www.statista.com/statistics/543079/share-of-firms-doing-e-commerce-in-italy-by-industry/ (last visited December 22, 2024)
Share of enterprises active in e-commerce in Italy in 2023, by industry [Graph], Istat, August 6, 2024. [Online]. Available: https://www.statista.com/statistics/543079/share-of-firms-doing-e-commerce-in-italy-by-industry/