Digital ad spend in the Netherlands 2012-2020, by device

Published by Statista Research Department, Nov 9, 2024
In 2020, mobile advertising accounted for 60 percent of the total digital advertising spending in the Netherlands, up from five percent in 2012. In total, digital ad spend in the Benelux country stood at 2.34 billion euros in 2020.

Distribution of digital advertising revenue in the Netherlands from 2012 to 2020, by device

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Release date

April 2021

Region

Netherlands

Survey time period

2012 to 2020

Special properties

figure based on survey respondents only

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Overview

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E-mail and mobile advertising

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Social media advertising

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Video/display advertising and other formats

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Consumer behavior

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