Main reasons to shop in foreign online shops among consumers in Denmark 2020

Published by
L. Yltävä,
Nov 9, 2024
In 2020, the availability of products on foreign webshops was the main reason for cross-border online shopping. Almost one in two Danish online consumers were driven by lower prices, while 28 percent of respondents stated they shopped on foreign online stores due to their larger sortment of products.

Leading reasons why consumers in Denmark shopped at foreign online stores in 2nd half 2020

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Sources

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Release date

March 2021

Region

Denmark

Survey time period

H2 2020

Number of respondents

1,405 respondents

Age group

18-79 years

Method of interview

Online panel

Supplementary notes

This question was phrased by the source as follows: "Hvorfor købte du varer fra en udenlandsk webshop?"

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