Swedish book publishers generated sales revenue from digital resellers of roughly 773.1 million Swedish kronor in 2023, up from 726.1 million in the previous year. Meanwhile, revenue from physical bookstores stood at 405.2 million kronor in 2023, a slight drop in revenue from the 418.2 million kronor in 2023.
Figures for direct to sale companies and institutions, direct sale to consumer, and other reseller amounted to a total of 154.8 million Swedish kronor in 2023.
Sales revenue of book publishers in Sweden from 2018 to 2023, by distribution channel
(in million SEK)
Characteristic
2018
2019
2020
2021
2022
2023
Digital reseller
430.7
520.8
605.8
688.1
726.1
773.1
Bookstores
478
439.4
384.5
425.2
418.2
405.2
Internet bookstore
440.8
410.8
540.6
552.3
475.7
449.1
Wholesale* and department store
215.6
172.7
157.9
177.2
162.3
145.2
Direct sale to companies and institutions
122.8
133.7
99.6
-
-
-
Book clubs
80.8
78.2
80.4
80.9
69.6
663
Other reseller
41.9
46.6
35.9
-
-
-
Direct sale to consumer**
30.3
30.7
33.2
-
-
-
Swedish books, part circulation in foreign language
members of the Swedish Publishers' Association; excl. VAT
Supplementary notes
* including sale to libraries.
** excl. sale from public book clubs.
missing figures for 2021 were not provided separately, but the source noted that the total of direct to sale companies and institutions, direct sale to consumer, and other reseller was 150.5 million SEK.
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Svenska Förläggareföreningen. (March 14, 2024). Sales revenue of book publishers in Sweden from 2018 to 2023, by distribution channel (in million SEK) [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/541388/sales-revenue-of-book-publishers-in-sweden-by-distribution-channel/
Svenska Förläggareföreningen. "Sales revenue of book publishers in Sweden from 2018 to 2023, by distribution channel (in million SEK)." Chart. March 14, 2024. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/541388/sales-revenue-of-book-publishers-in-sweden-by-distribution-channel/
Svenska Förläggareföreningen. (2024). Sales revenue of book publishers in Sweden from 2018 to 2023, by distribution channel (in million SEK). Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/541388/sales-revenue-of-book-publishers-in-sweden-by-distribution-channel/
Svenska Förläggareföreningen. "Sales Revenue of Book Publishers in Sweden from 2018 to 2023, by Distribution Channel (in Million Sek)." Statista, Statista Inc., 14 Mar 2024, https://www.statista.com/statistics/541388/sales-revenue-of-book-publishers-in-sweden-by-distribution-channel/
Svenska Förläggareföreningen, Sales revenue of book publishers in Sweden from 2018 to 2023, by distribution channel (in million SEK) Statista, https://www.statista.com/statistics/541388/sales-revenue-of-book-publishers-in-sweden-by-distribution-channel/ (last visited December 30, 2024)
Sales revenue of book publishers in Sweden from 2018 to 2023, by distribution channel (in million SEK) [Graph], Svenska Förläggareföreningen, March 14, 2024. [Online]. Available: https://www.statista.com/statistics/541388/sales-revenue-of-book-publishers-in-sweden-by-distribution-channel/