Leading oil and gas companies' brand value worldwide 2024

Shell has the highest brand value of any oil and gas company worldwide. In 2024, its brand value was estimated at 50.3 billion U.S. dollars. This put it notably ahead of its Big Oil competitors, as well as state-owned enterprises such as Aramco.

Brand value of the oil and gas industry

Brand value refers to the financial significance of a brand and provides an educated estimate of how much a brand is worth in the market. That is, how much would a purchaser pay for that brand. In recent years, United States-based oil and gas companies have had the largest brand value of any country, with China following.

Shell's brand value follows greater low-carbon investments

Shell is a United Kingdom-based oil and gas producer operating across the whole oil and gas value chain. Its brand resilience has been attributed to its focus on portfolio diversification alongside its core business. As of 2023, Shell had installed 2.5 gigawatts of renewables capacity, with an additional 4.1 gigawatts in the pipeline. Shell is not the only company to have widened its business scope, many other supermajors have also increased their low-carbon capex.